Many accommodation establishments are considering how they can better serve the extended needs of older guests and become specialists for the “Golden Agers” generation without excluding other target groups. Others are considering diversifying their offerings and offering a portion of them to older people, including the hotel service as a permanent residence. Finally, there are companies that are even thinking about switching completely to this segment.
In a workshop on the 18th of August from 9 a.m. to 12 p.m., we will explore this topic and concrete questions with specialists within the framework of the Booster in order to provide the classic hotel industry with a well-founded, initial basis for decision-making. We are looking for 5 – 8 interested hoteliers to work with us on this topic.
Interested in participating in such a workshop, sharpening the topic and developing ideas? Then get in touch at hospitalitybooster@hotelleriesuisse.ch!